Copywriting Secrets

Copywriting Secrets

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    Overview

    Learn the secret of writing compelling copy from this comprehensive Copywriting Secrets course. This is a completely online professional course perfect for any individual who wants to be a successful copywriter. In this Copywriting Secrets course, you will learn the key techniques to sharpen your copywriting skills in less than an hour, key secrets to writing compelling sales copies, key secrets to divert readers to take action, techniques to speed up the writing process and much more. By the end of this course, you will gain professional skill and proficiency in copywriting and will be able to write compelling sales copy for the business.

    Course Design

    The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.

    You are taught through a combination of

    • Video lessons
    • Online study materials

    Will I receive a certificate of completion?

    Upon successful completion, you will qualify for the UK and internationally-recognized professional qualification and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £9 and Hard Copy Certificate for £15.

    Why study this course

    Whether you’re an existing practitioner or aspiring professional, this course will enhance your expertise and boost your CV with key skills and an accredited qualification attesting to your knowledge.

    The Copywriting Secrets is open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.

    Course Curriculum

    Introduction
    Introduction to the Four Key Elements of Powerful Sales Copy 00:04:00
    What Is Copywriting 00:02:00
    How Simple Techniques Help Create Super-Efficient Copy 00:04:00
    Copywriting Brief
    Lesson 1 How to Write a Copywriting Brief 00:01:00
    Worksheet 1 Copywriting Brief 00:04:00
    Features and Benefits
    Lesson 2 How to Turn Features into Highly-Desirable Benefits 00:02:00
    Worksheet 2 Features and Benefits 00:03:00
    Headlines
    Lesson 3 How to Write Gangbuster Headlines 00:02:00
    Worksheet 3 Headlines 00:08:00
    Calls to Action
    Lesson 4 How to Write Irresistible Calls to Action 00:05:00
    Worksheet 4 Calls to Action 00:02:00
    Wrap-Up
    Lesson 5 Wrap Up Your Sales Copy 00:01:00
    Worksheet 5 Wrap-Up 00:07:00
    Before You Go
    Finalise Your Copy with the Checklist 00:01:00
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