Corporate & Strategic Communication Skills for Managers
Corporate & Strategic Communication Skills for Managers
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Intermediate
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8 hours, 58 minutes
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Overview
Are you preparing for a trip to China or looking to become a linguist? The Chinese language, known as Mandarin, is the official language status of three countries: China, Singapore and Taiwan. It is also one of the oldest languages still in use.
In the Basic Chinese ABC course, you’ll perfect your pronunciation, learn how to say basic greetings, master the alphabet, and develop your basic grammar skills. Designed for complete beginners, you’ll explore the Chinese writing system in detail, as well as start building your basic vocabulary.
Not only will you become a confident speaker in everyday conversations, but you will also learn about the history of this fascinating language in great depth. Enrol today as a part-time or full-time student and learn Chinese online from the experts.
Course design
The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.
You are taught through a combination of
- Video lessons
- Online study materials
Will I receive a certificate of completion?
Upon successful completion, you will qualify for the UK and internationally-recognised CPD accredited certification. You can choose to make your achievement formal by obtaining your PDF Certificate at the cost of £9 and Hard Copy Certificate for £15.
Why study this course
It doesn’t matter if you are an aspiring professional or absolute beginner; this course will enhance your expertise and boost your CV with critical skills and an accredited certification attesting to your knowledge.
The Corporate & Strategic Communication Skills for Managers is fully available to anyone, and no previous qualifications are needed to enrol. All One Education needs to know is that you are eager to learn and are over 16.
Course Curriculum
| Section 01: Basic Communication Skills | |||
| Definition of Communication | 00:03:00 | ||
| Elements of Communication | 00:04:00 | ||
| Communication Styles | 00:03:00 | ||
| Steps in Communication Process | 00:01:00 | ||
| Step 1 of Communication Process | 00:02:00 | ||
| Step 1 Explained – Goal and preparation | 00:05:00 | ||
| Step 1 Explained – Practicing Positive Intent | 00:02:00 | ||
| Step 1 Explained – Understanding Assumptions | 00:06:00 | ||
| Step 2 of Communication Process | 00:04:00 | ||
| Characteristics of Clear Message | 00:04:00 | ||
| Three Different Communication Styles | 00:06:00 | ||
| Assertive Communication Style | 00:02:00 | ||
| Body Language and Signals | 00:03:00 | ||
| Third Step in Communication – Seeing Feedback | 00:04:00 | ||
| Listening Skills – Listen with Compassion | 00:04:00 | ||
| Listening Skills – Meaning of Paraphrasing | 00:02:00 | ||
| Ways to Improve Communication and Knowledge Check | 00:05:00 | ||
| Increase Effectiveness of Communication | 00:08:00 | ||
| 8 Guidelines for Giving Praise and Feedback | 00:05:00 | ||
| Additional Tips for Effective Communications | 00:09:00 | ||
| Section 02: Communication in Organisations & Strategic Communications | |||
| Communication Requirements in Business | 00:08:00 | ||
| Skills required in corporate communication | 00:06:00 | ||
| Interactive Communications | 00:08:00 | ||
| Reason why Communication Fails | 00:03:00 | ||
| Communication Channels and Their Problems | 00:06:00 | ||
| Indications of Incompetent Communication | 00:06:00 | ||
| Other reasons for Communication failure | 00:04:00 | ||
| Strategic Communication Liner Model | 00:05:00 | ||
| Strategic Communication Adaptive Model | 00:04:00 | ||
| Strategic Communication Interpretive Model | 00:04:00 | ||
| Strategic Communication in Public Communication | 00:09:00 | ||
| Resources and Audience for Strategic Public Communication | 00:07:00 | ||
| Source of Strategic Communication | 00:05:00 | ||
| Strategic Communication – Summary of three models | 00:12:00 | ||
| Strategic Communication – Guidelines for Interpretative Models | 00:05:00 | ||
| Strategic Communication – Public Communications | 00:11:00 | ||
| Internal Communication – Orientation | 00:09:00 | ||
| Internal Communication – Moral Compansation and Benefits | 00:07:00 | ||
| Internal Communication – Organisation Change | 00:07:00 | ||
| External Communication – Issues Management | 00:06:00 | ||
| External Communication and PR | 00:05:00 | ||
| External Communication – Issue Management – Organisation Response | 00:13:00 | ||
| External Communication – Image Management and Issue Advocacy | 00:06:00 | ||
| External Communication – Risk and Crisis Communication | 00:10:00 | ||
| Case Study on Corporate Strategic Communication | 00:09:00 | ||
| Section 03: How to Make Strategic Communication Plans | |||
| What is Strategy? | 00:06:00 | ||
| What is Communication Strategy? | 00:05:00 | ||
| When Communication Strategy is required | 00:04:00 | ||
| Why Communication Strategy is required | 00:03:00 | ||
| Information we need before making strategy | 00:08:00 | ||
| Setting Goals and Identify Audience | 00:08:00 | ||
| Catagorise your Audience to help draft right message | 00:04:00 | ||
| Drafting Message to cater your audience | 00:04:00 | ||
| Channels and Timing of Communication | 00:05:00 | ||
| Resources risk and Evaluation of communication strategy | 00:04:00 | ||
| Summary of Communication Strategy | 00:03:00 | ||
| Strategic Communication Plan Template | 00:04:00 | ||
| Strategic Communication Plan | 00:04:00 | ||
| Difference between Strategic and Tactical Communication | 00:03:00 | ||
| Traditional Planning and why Refreshed Approached | 00:05:00 | ||
| Change Management – What are concerns? | 00:03:00 | ||
| Refreshed Approach to Communication Planning | 00:07:00 | ||
| Possible Problems in Communication Plan, Success measurement | 00:06:00 | ||
| Measure, Feedback and Manage Cynics | 00:03:00 | ||
| Social Aspects of Communication Strategy | 00:12:00 | ||
| Additional Planning on Social Aspects of Communication Strategy | 00:04:00 | ||
| Strategic Communication – American Airlines Case Study | 00:33:00 | ||
| Section 04: Group Discussions Skills | |||
| How to Succeed in Group Communication | 00:10:00 | ||
| Defining Group Communication | 00:08:00 | ||
| Elements of Group Communication and Types of Group | 00:08:00 | ||
| Advantages and Disadvantages of Group Discussion | 00:08:00 | ||
| How to prepare for group Discussion | 00:07:00 | ||
| Practice for group Discussion and other aspects | 00:08:00 | ||
| Dos and Don’t group Discussion | 00:08:00 | ||
| Section 05: Communication Skills for Conflict Resolution | |||
| Summary of previous class | 00:05:00 | ||
| What is conflict – class discussion? | 00:07:00 | ||
| Communication in Conflict | 00:08:00 | ||
| Meaning of Positive intent in difficult situations | 00:09:00 | ||
| Positive Intent – Example | 00:05:00 | ||
| De-escalating Emotions as a method to communicate in Conflicts | 00:06:00 | ||
| Detached Responsibility method in resolving conflicts | 00:13:00 | ||
| Keys to handle Angry Peoples | 00:06:00 | ||
| Keys to deal with denial | 00:04:00 | ||
| Uncovering Hidden Agendas | 00:06:00 | ||
| Giving Negative Feedback | 00:09:00 | ||
| Receiving Negative Feedback and Exercise | 00:08:00 | ||
Important Links
With a team of industry professionals producing and delivering our course content, you can be sure the skills and knowledge you learn are applicable to your career aspirations, whether that’s in management, administration or beyond.
