Unit 01: Introduction |
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Introduction |
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00:02:00 |
Unit 02: SEO – The Fundamental Principles |
|
Overview |
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00:01:00 |
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What Is SEO and Why Is It Important |
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00:01:00 |
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Debunking SEO Myths |
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00:03:00 |
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The 2 Elements to Every SEO Campaign |
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00:01:00 |
Unit 03: Keyword Research |
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What Is A Keyword And Understanding The Intent Behind it |
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00:02:00 |
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Short Tail Vs Long Tail Keywords |
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00:02:00 |
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SEMRush – A Free Alternative You Can Use for Keyword Research |
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00:05:00 |
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SEMRush – How to Find Out What Keywords You Rank for |
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00:08:00 |
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SEMRush – How to Determine Keyword Difficulty |
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00:06:00 |
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SEMRush – How to Find Additional Keywords |
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00:11:00 |
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SEMRush – How to Find All the Keywords Your Competitors Appears for |
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00:09:00 |
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Google Auto-suggest |
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00:03:00 |
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Keeping Your Spreadsheet Organised |
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00:03:00 |
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How to Use Google Trends to Gauge the Popularity of Your Keywords |
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00:03:00 |
Unit 04: Creating Content for Your Website |
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Overview |
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00:01:00 |
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The Importance of Content in SEO |
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00:01:00 |
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Content Generation Ideas – Review The Competition |
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00:02:00 |
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Content Generation Ideas – SEMRush |
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00:03:00 |
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Subscribes to Industry Related Blogs |
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00:02:00 |
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What to Avoid When Creating Content |
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00:02:00 |
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The Importance of Fresh Content in SEO |
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00:02:00 |
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How long should your content be |
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00:03:00 |
Unit 05: Onpage SEO |
|
Overview |
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00:01:00 |
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What Is Onpage SEO |
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00:02:00 |
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The 3 Kings |
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00:01:00 |
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Optimising The URL |
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00:03:00 |
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Optimising Your SEO Title Tag |
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00:06:00 |
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Optimising The Page Title |
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00:05:00 |
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What Is Image Alt Text |
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00:02:00 |
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What Is an Internal Link |
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00:07:00 |
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How Long Should Your Content Be |
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00:03:00 |
Unit 06: Link Building |
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Overview |
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00:01:00 |
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What Is a Backlink |
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00:03:00 |
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What Is Anchor Text |
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00:03:00 |
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What anchor types does your website need |
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00:01:00 |
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What Pages Should You Build Backlinks to? |
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00:01:00 |
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Do Follow Vs No Follow |
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00:05:00 |
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How to Find Out What Backlinks You Website Has |
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00:04:00 |
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How to Determine What Makes a Good Backlink |
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00:07:00 |
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Theoretical Framework on Backlink |
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00:02:00 |
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Guest Posting |
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00:12:00 |
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Steal Your Competitors Backlinks |
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00:06:00 |
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Forum Link Building |
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00:05:00 |
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Resource Pages |
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00:05:00 |
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Broken Link Building |
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00:05:00 |
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Skyscraper |
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00:13:00 |
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Reverse Image Search |
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00:04:00 |
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Relevant Blog Commenting |
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00:04:00 |
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Social Profile Link Building |
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00:02:00 |
Unit 07: Technical SEO |
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Overview |
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00:01:00 |
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HTTP vs HTTPS |
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00:03:00 |
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How to Set Up and Verify Google Search Console |
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00:02:00 |
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How to Set Up Google Analytics |
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00:05:00 |
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What Is an XML Sitemap and How to Create One |
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00:05:00 |
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What Is Duplicate Content |
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00:04:00 |
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What Is A 404 Page and How to Find Them |
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00:03:00 |
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What Is A 301 Redirect |
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00:07:00 |
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Keyword Cannibalization |
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00:07:00 |
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What Is Schema |
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00:06:00 |
Unit 08: Speeding Up Your Wordpress Website |
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Overview |
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00:01:00 |
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The Correlation Between Site Speed and Rankings |
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00:01:00 |
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How to Test Your Websites Page Speed |
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00:03:00 |
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Web Hosting and Servers |
|
00:04:00 |
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How to Speed Up Your WordPress Website – Part 1 |
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00:04:00 |
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How to Speed Up Your WordPress Website – Part 2 |
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00:05:00 |
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How to Speed Up Your WordPress Website – Part 3 |
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00:05:00 |
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How to Speed Up Your WordPress Website – Part 4 |
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00:04:00 |
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Website Speed Optimisation for Cloudways Users |
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00:01:00 |
Unit 09: User Experience |
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Overview |
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00:01:00 |
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What Is User Experience (UX) and How Can We Improve It |
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00:05:00 |
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Organic CTR |
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00:04:00 |
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Dwell Time |
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00:02:00 |
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Bounce Rate |
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00:03:00 |
Unit 10: Negative SEO |
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Overview |
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00:01:00 |
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What Is Negative SEO and How to Spot It |
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00:03:00 |
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The Most Common Negative SEO Attack |
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00:11:00 |
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How to Deal with a Negative SEO Attack |
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00:08:00 |
Unit 11: Google Algorithms You Should Know About |
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Overview |
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00:01:00 |
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Google Panda |
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00:03:00 |
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Google Penguin |
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00:03:00 |
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Google Hummingbird |
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00:05:00 |
Unit 12: Measuring Your Progress |
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Overview |
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00:01:00 |
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How to Keep Track of All Your Backlinks |
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00:06:00 |
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How to Track Your Rankings |
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00:08:00 |
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How Long Does It Take to See Results |
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00:02:00 |
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The 3 Biggest Culprits That Prevent Your from Ranking |
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00:02:00 |
Unit 13: Summary |
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Knowledge Is Power |
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00:03:00 |
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Where to Come If You Need Support |
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00:02:00 |
Unit 14: Conclusion |
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Conclusion |
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00:01:00 |
Assignment |
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Assignment – Diploma in SEO Training and WordPress SEO |
|
2 weeks, 4 days |
Order Your Certificate |
|
Order Your Certificate QLS |
|
00:00:00 |