Overview

Stay ahead of the latest marketing trends and build your brand’s online presence with this beginner’s guide to Social Media for Trading. This step-by-step introductory course is ideal for small business owners and aspiring digital marketing professionals looking to gain the in-demand skills to kickstart their career and drive constant traffic to their site. It covers three leading social platforms: Facebook, Twitter and LinkedIn.

In this best-selling course, you will learn how to create engaging content, optimise your social accounts, use keywords effectively and much more. It offers advice on how to promote your blog, measure performance and audience engagement, and implement video marketing techniques to boost your followers and gain maximum exposure. Learn how to create a winning social media strategy and gain the most desired skills to fast track your career.

Highlights of the Social Media for Trading :

• Understand the main benefits of using social media for driving business online
• Learn how to set up a business page on Facebook, Twitter and LinkedIn 
• Discover how to implement video marketing tools to engage your target audience
• Optimise your website’s and microsite’s landing pages to drive traffic online
• Gain an in-depth understanding of how to utilise social media as a professional blogger
• Gain the practical skills and knowledge to measure performance and audience engagement
• Develop a winning social media strategy that will double your follower count in no time
• Understand how to use links, hashtags, statuses and keywords effectively to connect  with your target audience

Course Design

The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.

You are taught through a combination of

• Video lessons
• Online study materials

Accreditation

We offer fully-accredited online courses and comprehensive training on necessary skills and knowledge, so you can get ahead in your professional life.

Certification

Upon successful completion of your course, you’ll receive an instant e-certificate. You can receive printed certificates by post (with a shipping cost of £3.99) if you want which will be delivered right to your doorstep.
There’s no expiry date of any sort for our certificates, but we recommend that you renew them every 12 months for up-to-date information and credibility in this competitive job market.

Career Path

On successful completion, you will receive a recognised certificate of achievement as proof of your new skills and will have the practical skills knowledge to fast track your career in the following professions:

• Social Media Executive
• Professional Blogger
• Content Marketing Strategist
• Social Media Manager
• Brand Strategist
• Paid Media Specialist