The ability and the skill of writing clearly, concisely and convincingly is a highly valued asset in any business sector. Your potential to get hired, promoted or peaking as a future leader will be heavily influenced by your writing ability, to be precise, your business writing skill.
Our Business Writing Masterclass is dedicated to helping you master the skills and techniques of writing convincing and professional business writing. From the mental preparation to writing to the final editing step, this course will guide you through them in a step by step process.
In the first module, the course will cover the different types, tones and qualities of writing, common mistakes and how to avoid them. In the following modules, you will learn how to plan and start writing considering different audience and appropriate tone. You will be able to draft your first business piece and edit it in the 3rd and 4th module.
In addition to that, you will explore the secret to business writing that will leave the desired effect in the intended readers mind!Course design
The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.
You are taught through a combination of
To successfully complete the course you must pass an automated, multiple-choice assessment. The assessment is delivered through our online learning platform. You will receive the results of your assessment immediately upon completion.
Upon successful completion, you will qualify for the UK and internationally-recognised certification and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £9 and Hardcopy Certificate for £15.
Whether you’re an existing practitioner or aspiring professional, this course will enhance your expertise and boost your CV with key skills and an accredited qualification attesting to your knowledge.
The Business Writing Masterclass is open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.
Introduction | |||
Lesson 1: Avoid the bureaucratic style | 00:11:00 | ||
Lesson 2: Seven qualities of good business writing | 00:10:00 | ||
Lesson 3: Adopt the “you-centered” business style | 00:11:00 | ||
Lesson 4: Watch your tone | 00:10:00 | ||
Lesson 5: Four types of sentences | 00:05:00 | ||
Organize your thoughts | |||
Lesson 1: How to plan a writing project | 00:06:00 | ||
Lesson 2: Start with your reader | 00:10:00 | ||
Lesson 3: Know your goal | 00:08:00 | ||
Lesson 4: Write your outline | 00:13:00 | ||
Lesson 5: Structure your message | 00:11:00 | ||
Lesson 6: Choose the right style | 00:08:00 | ||
Lesson 7: Consider your tone and persona | 00:08:00 | ||
Write your draft | |||
Lesson 1: Get to the point | 00:10:00 | ||
Lesson 2: Write simple sentences | 00:07:00 | ||
Lesson 3: Write with paragraphs | 00:07:00 | ||
Lesson 4: Use simple words | 00:09:00 | ||
Lesson 5: Use strong verbs | 00:09:00 | ||
Lesson 6: Keep related words together | 00:07:00 | ||
Lesson 7: Be specific rather than general | 00:09:00 | ||
Lesson 8: Be concrete rather than abstract | 00:10:00 | ||
Lesson 9: Be definite rather than ambiguous | 00:12:00 | ||
Lesson 10: Use the active voice | 00:08:00 | ||
Edit your draft | |||
Lesson 1: Omit needless words | 00:09:00 | ||
Lesson 2: Use parallel structure | 00:03:00 | ||
Lesson 3: Avoid common grammatical mistakes | 00:09:00 | ||
Lesson 4: Avoid common mistakes when crafting sentences | 00:09:00 | ||
Lesson 5: Avoid mistakes with commas and apostrophes | 00:07:00 | ||
Lesson 6: Six categories of words to eliminate | 00:07:00 | ||
Lesson 7: Editing checklist | 00:07:00 |
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