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Complete Online Marketing & Advertising Course

Complete Online Marketing & Advertising Course

4 STUDENTS ENROLLED

Overview

Being able to effectively navigate the constantly evolving digital sphere is essential for any business to survive.  Whether you are a small business owner or aspiring online marketing professional, this Complete Online Marketing & Advertising Course is the ultimate guide to boosting sales and growing your business’s presence online.

Through this instructor-led course, you will learn how to advertise on leading social media platforms such as Facebook, Twitter and LinkedIn, with step-by-step guidance on how to apply different advertising methods to drive traffic and attain new customers. You will learn how to generate an amazing income generating funnel to capture customer leads and achieve your desired results in no time.

By the end of the course, you will be equipped with essential marketing skills required to kickstart your career and advertise your products and services effectively by incorporating expert techniques used by experienced professionals.

Highlights of the Complete Online Marketing & Advertising Course :

  • Learn how to advertise effectively on Facebook, Twitter and other leading social platforms
  • Build your professional network on LinkedIn and understand how to set up a LinkedIn business page
  • Demonstrate a solid understanding of the sales marketing funnel and lead generation
  • Understand how banner advertising works, how effective they are and how much they cost
  • Know how to create and monitor search ads, using grouping and keywords
  • Create engaging Facebook and Twitter ads that appeal to your target market
  • Develop your digital marketing, advertising, brand management & social media skills
  • Learn the dos and don’ts of professional online marketing and advertising

Course Design

The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.

You are taught through a combination of

  • Video lessons
  • Online study materials

Who is this Course for?

This complete training course is ideal for aspiring professionals looking to kickstart their career, as well as new business owners and entrepreneurs who are looking to gain the skills and knowledge to advertise their product or service effectively. To provide you with ease of access, this course is designed for both part-time and full-time students. You can become accredited in just 20/30 hours, with the freedom to study at your own pace.

How is the course assessed?

To successfully complete the course you must pass an automated, multiple-choice assessment. The assessment is delivered through our online learning platform. You will receive the results of your assessment immediately upon completion.

Will I receive a certificate of completion?

Upon successful completion, you will qualify for the UK and internationally-recognised professional qualification and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £9 and Hardcopy Certificate for £15.

Requirements

The  Complete Online Marketing & Advertising Course is open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.

Career Path

Once you have successfully completed the course, you will receive a recognised certificate of achievement which can be added to your CV to fast track your career in the following professions:

  • Digital Marketing Executive
  • Sales and Marketing Assistant
  • Paid Search Manager
  • Social Media Coordinator
  • Marketing Copywriter

Course Curriculum

Funnel Building For Massive Profits
Intro To Funnel Building 00:01:00
Funnel Building – Part 1 00:04:00
Funnel Building – Part 2 00:07:00
Funnel Building – Part 3 00:09:00
Lead Generation, Traffic & List Building
Intro To Lead Generation 00:01:00
Lead Gen – Lead Magnets 00:04:00
Lead Gen – Landing Pages 00:02:00
Lead Gen – Getting Traffic 00:05:00
LinkedIn Advertising
Intro To LinkedIn Advertizing 00:01:00
LinkedIn Ads – Campaign Manager 00:07:00
LinkedIn Ads – Creating ADS That SELL – Part 1 00:08:00
LinkedIn Ads – Creating ADS That SELL – Part 2 00:04:00
How To Do Banner Advertising
Intro To Banner Advertising 00:01:00
Banner Ads – Designing The Ad 00:04:00
Banner Ads – Ad Campaign Goals 00:05:00
Banner Ads – Setting Uo & Running Campaigns 00:12:00
Twitter Ads For Fun & Profit
Intro To Twitter TimeLine Ads 00:01:00
Twitter Ads – Canpaign Objects & Details 00:08:00
Twitter Ads – Ad Groups & Targeting 00:06:00
Twitter Ads – Creating The Ad _ Launching 00:04:00
Make Profits With Facebook Ads
Intro To Facebook Newsfeed Ads 00:01:00
Facebook Ads – Marketing Objectives 00:05:00
Facebook Ads – Ad Targeting & Budgeting 00:11:00
Facebook Ads – Creating The Ad 00:10:00
Search Ads – For Massive Profits
Intro To Search Ads 00:01:00
Search Ads – Marketing Objectives 00:05:00
Search Ads – Ad – Groups & Keywords 00:06:00
Search Ads – Creating & Monitoring Ads 00:05:00
Mock Exam
Mock Exam – Complete Online Marketing & Advertising Course 00:20:00
Final Exam
Final Exam – Complete Online Marketing & Advertising Course 00:20:00
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