Module 01: Purpose of Key Account Management | |||
Purpose of Key Account Management | 00:26:00 | ||
Module 02: Elements of Key Account Management | |||
Elements of Key Account Management | 00:37:00 | ||
Module 03: Building and Delivering Value to Key Accounts | |||
Building and Delivering Value to Key Accounts | 00:21:00 | ||
Module 04: Key Account Planning | |||
Key Account Planning | 00:22:00 | ||
Module 05: Business Customer Marketing and Development | |||
Business Customer Marketing and Development | 00:29:00 | ||
Module 06: Stakeholder Mapping | |||
Stakeholder Mapping | 00:17:00 | ||
Module 07: Developing Key Relationships | |||
Developing Key Relationships | 00:22:00 | ||
Module 08: Stakeholder Engagement | |||
Stakeholder Engagement | 00:18:00 | ||
Module 09: Stakeholder Engagement Through Effective Communication | |||
Stakeholder Engagement Through Effective Communication | 00:27:00 | ||
Module 10: Monitoring and Evaluating the Engagement | |||
Monitoring and Evaluating the Engagement | 00:16:00 | ||
Module 11: Internal KAM Aspects | |||
Internal KAM Aspects | 00:26:00 | ||
Module 12: The Value Proposition | |||
The Value Proposition | 00:28:00 | ||
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Order Your Certificate Now | 00:00:00 |
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