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Marketing Executive Training

Marketing Executive Training

5 STUDENTS ENROLLED

Introduction

Marketing plays the pivotal role in the company value conception process which is crucial in achieving differentiation from the possible competition.

Our expert tutors composed this Marketing Executive Training course by focusing on the indispensable concerns to support aspiring managers anticipate and capitalise on innovative practices in different marketing strategies including digital marketing, brand management, customer behaviour, effective negotiation, sales development, etc.

Description

The course will walk you through, step-by-step, everything you need for improving your company’s performance, create value and generate revenue. Learn how to develop an effective marketing strategy or business development tactics, and conform to the accelerated moves in the industrial environment.

It’s worth remembering that there are almost in every job that requires marketing skills, so whatever profession you end up in, the skills you learn from this course will be very useful to you.

Course design

The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.

You are taught through a combination of

  • Video lessons
  • Online study materials
  • Mock exams
  • Multiple-choice assessment

How is the course assessed?

To successfully complete the course you must pass an automated, multiple-choice assessment. The assessment is delivered through our online learning platform. You will receive the results of your assessment immediately upon completion.

Will I receive a certificate of completion?

Upon successful completion you will qualify for the UK and internationally-recognised professional qualification and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £9 and Hardcopy Certificate for £15.

Why study this course

Whether you’re an existing practitioner or aspiring professional, this course will enhance your expertise and boost your CV with key skills and an accredited qualification attesting to your knowledge.

The Marketing Executive Training is open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.

Course Curriculum

Module - 1
Defining Marketing 00:30:00
Recognizing Trends 00:15:00
Doing Market Research 00:00:00
Strategies for Success 00:15:00
Mission Statements 00:15:00
Trade Shows 00:15:00
Developing a Marketing Plan 00:30:00
Increasing Business 00:15:00
Saying No to New Business 00:30:00
Advertising Myths 00:30:00
Networking Tips 00:30:00
Module - 2
Focusing on Your Customer 00:15:00
What Influences People in Forming Relationships? 00:30:00
Disclosure 00:15:00
How to Win Friends and Influence People? 00:15:00
Communication Skills for Relationship Selling 01:00:00
Non-Verbal Messages 00:30:00
The Handshake 00:30:00
Small Talk 00:15:00
Networking 00:15:00
Module - 3
Selling Skills 00:15:00
The Sales Cycle 00:30:00
Framing Success 00:15:00
Setting Goals with SPIRIT! 00:15:00
The Path to Efficiency 00:15:00
Customer Service 00:15:00
Selling More 00:15:00
Selling Price 00:15:00
Module - 4
 Building Credibility 00:05:00
Critical Communication Skills 00:30:00
 Observation Skills 00:15:00
Handling Customer Complaints 00:05:00
 Overcoming Objections 00:15:00
 Handling Objections 00:15:00
 Pricing Issues 00:15:00
Buying Signals 00:05:00
 Closing the Sale 00:15:00
Mock Exam
Mock Exam – Marketing Executive Training 00:20:00
Final Exam
Final Exam – Marketing Executive Training 00:20:00

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