Marketing Fundamentals

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For Business

Marketing Fundamentals

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1 Year Access
Level 3
4 Students
5 days, 15 hours

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Learning Outcome

Learn about the fundamentals of Marketing
Know the definitions of marketing
Know the difference between traditional and contemporary marketing
Gain excellent marketing management skills
Understand your customers and learn about market segmentation
Select the best segment for your business

Description

The Marketing Fundamentals course is the best way for you to gain deep insight and knowledge of this topic. You will learn from industry experts and obtain an accredited certificate after completing the course. Enrol now for a limited-time discounted price.

Like all the courses of One Education, this Marketing Fundamentals course is designed with the utmost attention and thorough research. All the topics are broken down into easy to understand bite-sized modules that help our learners to understand each lesson very easily.

We don’t just provide courses at One Education; we provide a rich learning experience. After purchasing a course from One Education, you get complete 1-year access with tutor support.

Our expert instructors are always available to answer all your questions and make your learning experience exquisite.

After completing the Marketing Fundamentals course, you will instantly get an e-certificate that will help you get jobs in the relevant field and will enrich your CV.

If you want to learn about this topic and achieve certificates, you should consider this Marketing Fundamentals course from One Education.

Course design

The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.

You are taught through a combination of

Video lessons
Online study materials

Certificate of Achievement

Endorsed Certificate of Achievement from the Quality Licence Scheme

After successfully completing the course, learners will be able to order an endorsed certificate as proof of their new achievement. Endorsed certificates can be ordered and get delivered to your home by post for only £79. There is an additional £10 postage charge for international students.

CPD Certification from One Education

After successfully completing the MCQ assessment of this course, you will qualify for the CPD Certificate from One Education, as proof of your continued professional development. Certification is available in PDF format, at the cost of £9, or a hard copy can be sent to you via post, at the cost of £15.

Endorsement

This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example, progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.

Method of Assessment

To assess your learning, you have to complete the assignment questions provided at the end of the course. You have to score at least 60% to pass the exam and to qualify for Quality Licence Scheme endorsed and CPD accredited certificates.

After submitting the assignment, our expert tutor will assess your assignment and will give you feedback on your performance.

After passing the assignment exam, you will be able to apply for a certificate.

Why study this course

Whether you’re an existing practitioner or aspiring professional, this course will enhance your expertise and boost your CV with key skills and certificates attesting to your knowledge.

The Marketing Fundamentals courseis open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.

Course Curriculum

Module 01: Introduction to Marketing Fundamentals
	Introduction	00:02:00
Module 02: Definitions of Marketing
	What is Marketing?	00:08:00
	Definition of Marketing and Detailed Explanation	00:14:00
Module 03: Traditional vs Contemporary Marketing
	Traditional Vs Contemporary Marketing	00:07:00
Module 04: Marketing Management Orientations
	Evolution of Marketing	00:06:00
Module 05: Understand your Customers
	Customer Value & Satisfaction & Delight	00:07:00
	Customer Value examples	00:05:00
	Customer Loyalty	00:07:00
	Customer Centricity	00:05:00
Module 06: Segmentation
	Marketing segmentation	00:05:00
	Bases for Segmentation	00:12:00
	Selecting the BEST Segment	00:04:00
Assignment
	Assignment – Marketing Fundamentals	5 days, 14 hours
Order Your Certificate
	Order Your Certificate QLS	00:00:00