Business Development & Sales focuses on identifying growth opportunities, building strategic partnerships, and driving revenue through effective negotiation, market research, and customer engagement. It strengthens brand presence, profitability, and long-term commercial success.
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1 Year Access 
Level 5 
27 Students 
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Business Development & Sales course is designed to build strong foundations in Lead Generation, Sales Strategy, Client Acquisition, and Relationship Building. It focuses on practical frameworks for Market Expansion and Revenue Growth while strengthening Negotiation Skills and Sales Pipeline management for modern B2B Sales environments and improving Conversion Rate efficiency across processes.
The curriculum begins with Business Development Mastery Introduction and Business Development Foundation, then moves into Creating Your Lead Generating System and The Simple 4 Step Sales System. It also covers The Art and Science of Cold Calling, Creating Your Direct Mail Strategy, and essential Resources to support scalable Sales Pipeline growth and B2B Sales success.
By mastering Lead Generation, Sales Strategy, and Client Acquisition techniques, learners can drive consistent Revenue Growth and higher Conversion Rate performance. This program strengthens Negotiation Skills, improves Relationship Building, and enhances Sales Pipeline efficiency, enabling professionals to succeed in B2B Sales and achieve sustainable Market Expansion through proven Business Development methods.
Learners complete an assignment designed to evaluate their understanding of the course content. The assignment is reviewed by qualified tutors who provide personalised feedback, allowing learners to demonstrate their applied knowledge and skills.
After completing the Business Development & Sales course assessment, you will be eligible to receive a CPD-accredited certificate worth £9 from One Education to demonstrate your achievement.
The certificate is also available as a printed hard copy delivered by post for £15.
Quality Licence Scheme Endorsed Certificate
Learners also have the option to order a Quality Licence Scheme (QLS) Endorsed Certificate as additional proof of achievement. The QLS Endorsed Certificate can be delivered by post for £109, with an additional £10 postage charge for international students.
This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an accredited qualification. Your training provider will be able to advise you on any further recognition, for example progression routes into further and/or higher education. For further information please visit the Learner FAQs on the Quality Licence Scheme website.
Why Study This Business Development & Sales Course? Business development and sales are essential for driving revenue growth, building strong client relationships, and identifying new market opportunities in competitive business environments.
Studying this course develops skills in negotiation, lead generation, and strategic sales planning. It strengthens communication and persuasion abilities, enabling professionals to increase business performance and achieve sustainable growth targets.
The Business Development & Sales Course has a total study time of 2 weeks, 5 days. Learners can complete the programme at a flexible, self-paced schedule, allowing them to develop comprehensive knowledge of sales strategies, client relationship management, and business growth techniques in a way that fits comfortably around their availability and learning needs.
The Business Development & Sales course requirements are suitable for learners aiming to build skills in client acquisition, revenue growth, and strategic sales planning. Applicants should have basic communication and interpersonal skills, an interest in business growth, and strong persuasive ability. Access to an internet-enabled device is required for flexible, self-paced online learning.
It is the process of identifying business opportunities, building client relationships, and driving revenue growth through sales strategies and market expansion.
It is suitable for beginners, sales executives, business development officers, entrepreneurs, and anyone aiming to improve sales and growth skills.
You will learn about lead generation, sales techniques, negotiation skills, client relationship management, market research, sales pipelines, and closing deals.
No, it is suitable for beginners, although communication skills and basic business understanding are helpful.
It helps organisations grow, increase revenue, expand into new markets, and build long-term customer relationships.
Communication, persuasion, negotiation, networking, problem-solving, and strategic thinking are essential.
| Business Development Mastery Introduction | |||
| Business Development Mastery Introduction | 00:04:00 | ||
| The 4 Pillars of This Course | 00:03:00 | ||
| Business Development Foundation | |||
| What Exactly is Business Development | 00:03:00 | ||
| How To Create Your Business Development Plan | 00:05:00 | ||
| The Top Business Development Strategies | 00:06:00 | ||
| 5 Stages of Market Sophistication | 00:11:00 | ||
| Understanding Organizational Hierarchy | 00:05:00 | ||
| Defining Your Ideal Customer | 00:05:00 | ||
| The Sales Process Overview | 00:05:00 | ||
| Differences Between Goals, Objectives _ Outcomes | 00:04:00 | ||
| How To Properly Set Goals | 00:07:00 | ||
| Creating Your Lead Generating System | |||
| Cold Email Lead Generation System | 00:06:00 | ||
| How To Find Companies To Email | 00:22:00 | ||
| Where To Find Bulk Company Email Lists | 00:07:00 | ||
| How To Hire Email List Providers on Upwork | 00:08:00 | ||
| How To Find Leads on Linkedin | 00:10:00 | ||
| How To Find Anyone_s Email | 00:17:00 | ||
| How Setup Your CRM For Lead Tracking | 00:14:00 | ||
| How To Write Emails That Convert | 00:17:00 | ||
| Cold Email Personalization Strategies | 00:08:00 | ||
| Email Guidelines To Follow | 00:08:00 | ||
| Best Questions To Ask With Emails | 00:03:00 | ||
| Good Prospect vs Bad Prospect | 00:06:00 | ||
| Best Email Responses | 00:06:00 | ||
| Cold Email Templates That Generate Results | 00:12:00 | ||
| How To Create a Business Email | 00:06:00 | ||
| Email Automation Walkthrough | 00:09:00 | ||
| How To Schedule Calendar Appointments | 00:03:00 | ||
| Booking Software Walkthrough | 00:11:00 | ||
| Secret Automated Email Follow Up Tool | 00:06:00 | ||
| The Simple 4 Step Sales System | |||
| The 4 Stages of a Sale | 00:02:00 | ||
| The 9 Truths of Selling | 00:12:00 | ||
| The 4 Step Sales System | 00:05:00 | ||
| The 4 Step Sales System Questions | 00:10:00 | ||
| The 2 Types of Objections | 00:05:00 | ||
| The Secret Weapon For Objections | 00:04:00 | ||
| 2 Ways To Easily Overcome Objections | 00:09:00 | ||
| Discovery Call Sales Script Walkthrough | 00:12:00 | ||
| Sales Presentation Slides Walkthrough | 00:10:00 | ||
| The Art and Science of Cold Calling | |||
| The Psychology of Cold Calling | 00:07:00 | ||
| 4 Step Cold Calling System | 00:09:00 | ||
| Understanding The Meaning of Value | 00:04:00 | ||
| How To Create Your USP | 00:04:00 | ||
| How To Never Get Rejected | 00:05:00 | ||
| How To Effectively Work With Gatekeepers | 00:06:00 | ||
| Creating Your Direct Mail Strategy | |||
| The 4 Step Direct Mail Strategy | 00:04:00 | ||
| Where To Get Direct Mail Packages | 00:07:00 | ||
| Biz Dev Sales Video LOUD | 00:02:00 | ||
| Resources | |||
| Resources – Business Development & Sales | 00:00:00 | ||
| Assignment | |||
| Assignment – Business Development & Sales | 2 weeks, 5 days | ||
| Certificate | |||
| Order Your Certificate QLS | 00:00:00 | ||
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