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Corporate & Strategic Communication Skills for Managers

This course teaches you the skills that are vital for corporate and strategic communication to manage effective organisational communication.

0 STUDENTS ENROLLED

    Overview

    Your ordinary communication skills are not relevant for commercial purposes. To thrive in the competitive business world, you must have strong corporate communication abilities. 

    This highly acclaimed Corporate & Strategic Communication Skills for Managers course teaches you the skills that are vital for corporate and strategic communication to manage effective organisational communication.

    Our comprehensive Corporate & Strategic Communication Skills for Managers course includes a variety of easy-to-understand training modules that will assist you in developing communication skills. You will learn the different communication styles, assertive communication styles, and body language and signals. You will gain the necessary business skills to communicate with the internal and external audiences of your organisation effectively. 

    Enrol right now and enhance your communication abilities so you can handle your managerial responsibilities with ease.

    Course design

    The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.

    You are taught through a combination of

    • Video lessons
    • Online study materials

    Will I receive a certificate of completion?

    Upon successful completion, you will qualify for the UK and internationally-recognised CPD accredited certification. You can choose to make your achievement formal by obtaining your PDF Certificate at the cost of £9 and Hard Copy Certificate for £15.

    Why study this course

    It doesn’t matter if you are an aspiring professional or absolute beginner; this course will enhance your expertise and boost your CV with critical skills and an accredited certification attesting to your knowledge.

    The Corporate & Strategic Communication Skills for Managers is fully available to anyone, and no previous qualifications are needed to enrol. All One Education needs to know is that you are eager to learn and are over 16.

    Course Curriculum

    Section 01: Basic Communication Skills
    Definition of Communication 00:03:00
    Elements of Communication 00:04:00
    Communication Styles 00:03:00
    Steps in Communication Process 00:01:00
    Step 1 of Communication Process 00:02:00
    Step 1 Explained – Goal and preparation 00:05:00
    Step 1 Explained – Practicing Positive Intent 00:02:00
    Step 1 Explained – Understanding Assumptions 00:06:00
    Step 2 of Communication Process 00:04:00
    Characteristics of Clear Message 00:04:00
    Three Different Communication Styles 00:06:00
    Assertive Communication Style 00:02:00
    Body Language and Signals 00:03:00
    Third Step in Communication – Seeing Feedback 00:04:00
    Listening Skills – Listen with Compassion 00:04:00
    Listening Skills – Meaning of Paraphrasing 00:02:00
    Ways to Improve Communication and Knowledge Check 00:05:00
    Increase Effectiveness of Communication 00:08:00
    8 Guidelines for Giving Praise and Feedback 00:05:00
    Additional Tips for Effective Communications 00:09:00
    Section 02: Communication in Organisations & Strategic Communications
    Communication Requirements in Business 00:08:00
    Skills required in corporate communication 00:06:00
    Interactive Communications 00:08:00
    Reason why Communication Fails 00:03:00
    Communication Channels and Their Problems 00:06:00
    Indications of Incompetent Communication 00:06:00
    Other reasons for Communication failure 00:04:00
    Strategic Communication Liner Model 00:05:00
    Strategic Communication Adaptive Model 00:04:00
    Strategic Communication Interpretive Model 00:04:00
    Strategic Communication in Public Communication 00:09:00
    Resources and Audience for Strategic Public Communication 00:07:00
    Source of Strategic Communication 00:05:00
    Strategic Communication – Summary of three models 00:12:00
    Strategic Communication – Guidelines for Interpretative Models 00:05:00
    Strategic Communication – Public Communications 00:11:00
    Internal Communication – Orientation 00:09:00
    Internal Communication – Moral Compansation and Benefits 00:07:00
    Internal Communication – Organisation Change 00:07:00
    External Communication – Issues Management 00:06:00
    External Communication and PR 00:05:00
    External Communication – Issue Management – Organisation Response 00:13:00
    External Communication – Image Management and Issue Advocacy 00:06:00
    External Communication – Risk and Crisis Communication 00:10:00
    Case Study on Corporate Strategic Communication 00:09:00
    Section 03: How to Make Strategic Communication Plans
    What is Strategy? 00:06:00
    What is Communication Strategy? 00:05:00
    When Communication Strategy is required 00:04:00
    Why Communication Strategy is required 00:03:00
    Information we need before making strategy 00:08:00
    Setting Goals and Identify Audience 00:08:00
    Catagorise your Audience to help draft right message 00:04:00
    Drafting Message to cater your audience 00:04:00
    Channels and Timing of Communication 00:05:00
    Resources risk and Evaluation of communication strategy 00:04:00
    Summary of Communication Strategy 00:03:00
    Strategic Communication Plan Template 00:04:00
    Strategic Communication Plan 00:04:00
    Difference between Strategic and Tactical Communication 00:03:00
    Traditional Planning and why Refreshed Approached 00:05:00
    Change Management – What are concerns? 00:03:00
    Refreshed Approach to Communication Planning 00:07:00
    Possible Problems in Communication Plan, Success measurement 00:06:00
    Measure, Feedback and Manage Cynics 00:03:00
    Social Aspects of Communication Strategy 00:12:00
    Additional Planning on Social Aspects of Communication Strategy 00:04:00
    Strategic Communication – American Airlines Case Study 00:33:00
    Section 04: Group Discussions Skills
    How to Succeed in Group Communication 00:10:00
    Defining Group Communication 00:08:00
    Elements of Group Communication and Types of Group 00:08:00
    Advantages and Disadvantages of Group Discussion 00:08:00
    How to prepare for group Discussion 00:07:00
    Practice for group Discussion and other aspects 00:08:00
    Dos and Don’t group Discussion 00:08:00
    Section 05: Communication Skills for Conflict Resolution
    Summary of previous class 00:05:00
    What is conflict – class discussion? 00:07:00
    Communication in Conflict 00:08:00
    Meaning of Positive intent in difficult situations 00:09:00
    Positive Intent – Example 00:05:00
    De-escalating Emotions as a method to communicate in Conflicts 00:06:00
    Detached Responsibility method in resolving conflicts 00:13:00
    Keys to handle Angry Peoples 00:06:00
    Keys to deal with denial 00:04:00
    Uncovering Hidden Agendas 00:06:00
    Giving Negative Feedback 00:09:00
    Receiving Negative Feedback and Exercise 00:08:00
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