| Section 01: Welcome to this Mini MBA Business Strategy Consulting Course! | |||
| Welcome to this Mini MBA Business Strategy Consulting Course | 00:03:00 | ||
| Mini MBA Business Strategy – Executive Summary – What you will learn | 00:10:00 | ||
| Section 02: What is MBA Level Business Strategy? | |||
| What is Business Strategy? | 00:05:00 | ||
| Business Vision and the Mission Statement | 00:04:00 | ||
| The Strategy Hierarchy within a Firm | 00:06:00 | ||
| Section 03: Designing Your Business Strategy | |||
| Introduction to Business Strategy Design | 00:02:00 | ||
| Business Model Design with the Business Model Canvas | 00:13:00 | ||
| Business Model Canvas Template | 00:01:00 | ||
| Lafley & Martin’s Five Step Strategy Model | 00:05:00 | ||
| Hambrick & Frederickson’s Strategy Diamond | 00:06:00 | ||
| Section 04: Business Strategy Over Time: Life Cycle Models | |||
| Understanding Life Cycles | 00:02:00 | ||
| The Industry Life Cycle | 00:07:00 | ||
| The Business Life Cycle | 00:06:00 | ||
| The Product Life Cycle | 00:05:00 | ||
| The Corporate Funding Life Cycle | 00:04:00 | ||
| Section 05: External Strategic Environment of the Firm: PEST and PESTEL Analysis | |||
| External Analysis Using Broad Factors | 00:02:00 | ||
| PEST Analysis | 00:08:00 | ||
| PESTEL Analysis | 00:05:00 | ||
| PESTEL Analysis Template | 00:01:00 | ||
| CASE STUDY EXERCISE: PESTEL Analysis of Starbucks | 00:02:00 | ||
| CASE STUDY SOLUTION: PESTEL Analysis of Starbucks | 00:07:00 | ||
| CASE STUDY EXERCISE: PESTEL Analysis of the Global Aviation Industry | 00:07:00 | ||
| CASE STUDY SOLUTION: PESTEL Analysis of the Global Aviation Industry | 00:02:00 | ||
| Section 06: Strategic Options arising Internal and External Analysis: SWOT, TOWS and SOAR | |||
| Strategic Options from Internal and External Analysis | 00:16:00 | ||
| SWOT Analysis | 00:05:00 | ||
| Conducting A SWOT Analysis | 00:04:00 | ||
| SWOT Analysis Template | 00:02:00 | ||
| TOWS Matrix Analysis | 00:05:00 | ||
| TOWS Analysis Template | 00:14:00 | ||
| SOAR | 00:04:00 | ||
| SOAR Analysis Template | 00:01:00 | ||
| CASE STUDY EXERCISE: SWOT Analysis – Amazon | 00:02:00 | ||
| CASE STUDY SOLUTION: SWOT ANALYSIS – Amazon | 00:09:00 | ||
| Section 07: Michael Porter - Industry Analysis, Generic Strategies and Competitive Advantage | |||
| Michael Porter and Business Strategy Analysis | 00:02:00 | ||
| Industry Analysis and Introducing Michael Porter | 00:10:00 | ||
| Competitive Forces Model – Porter’s Five Forces | 00:12:00 | ||
| Full List of Porter’s Five Forces Factors | 00:02:00 | ||
| Michael Porter's Five Forces Template | 00:01:00 | ||
| CASE STUDY EXERCISE PORTERS FIVE FORCES Global Aviation Industry | 00:02:00 | ||
| CASE STUDY SOLUTION: Porter's Five Forces – Global Airline Industry | 00:15:00 | ||
| Generic Strategies and Industry Forces | 00:10:00 | ||
| Michael Porter's Value Chain Analysis | 00:07:00 | ||
| Value Chain Analysis Template | 00:02:00 | ||
| Section 08: Strategic Prioritisation: Boston Consulting Group (BCG) Growth Share Matrix | |||
| Boston Consulting Group (BCG) Matrix | 00:07:00 | ||
| BCG Matrix and the Life Cycle | 00:03:00 | ||
| BCG Matrix Advantages and Disadvantages | 00:03:00 | ||
| Adapting the BCG Matrix | 00:05:00 | ||
| Boston Consulting Group (BCG) Matrix Template | 00:03:00 | ||
| CASE STUDY EXERCISE: BCG Matrix – Facebook | 00:02:00 | ||
| CASE STUDY SOLUTION: BCG Matrix – Facebook | 00:04:00 | ||
| CASE STUDY EXERCISE: BCG Matrix – Apple | 00:02:00 | ||
| CASE STUDY SOLUTION: BCG Matrix – Apple | 00:04:00 | ||
| CASE STUDY EXERCISE: BCG Matrix – Unilever | 00:02:00 | ||
| CASE STUDY SOLUTION: BCG Matrix – Unilever | 00:05:00 | ||
| Section 09: MBA Strategy: Building Sustainable Competitive Advantage | |||
| Competitive Advantage – Deriving Strategy from Inside the Firm | 00:03:00 | ||
| Core Competency | 00:05:00 | ||
| VRIO – Resources to Competitive Advantage | 00:06:00 | ||
| CASE STUDY EXERCISE: Core Competency – Apple | 00:02:00 | ||
| CASE STUDY SOLUTION: Core Competency – Apple | 00:05:00 | ||
| Defining the Unique Selling Proposition | 00:05:00 | ||
| ADL Matrix – Understanding Your Competitive Position | 00:07:00 | ||
| ADL Matrix Template | 00:02:00 | ||
| Section 10: Strategy MBA: Growth Strategy Options | |||
| Ansoff Product Market Matrix – How to Grow Your Business | 00:05:00 | ||
| Organic vs Inorganic Growth | 00:02:00 | ||
| Internal and External Growth Strategies Expanded | 00:11:00 | ||
| CASE STUDY EXERCISE: Amazon's Growth Strategy | 00:02:00 | ||
| CASE STUDY SOLUTION – Amazon's Growth Strategy | 00:06:00 | ||
| Section 11: Strategic Responses to Mature and Declining Markets | |||
| Blue Ocean Strategy | 00:05:00 | ||
| Blue Ocean Case Study – Apple | 00:05:00 | ||
| Comparing Red Ocean and Blue Ocean Strategies | 00:04:00 | ||
| How to Survive in an Over Fished Ocean | 00:05:00 | ||
| Section 12: How to Create a Comparative Competitive Analysis on a Page | |||
| How to Create a Comparative Competitive Analysis on a Page | 00:04:00 | ||
| Section 13: Connecting MBA Strategy and Finance with Financial Modelling | |||
| Making the Connection between Strategy and Finance | 00:04:00 | ||
| What is an Integrated Financial Model? | 00:06:00 | ||
| Key Drivers of an Integrated Financial Model | 00:08:00 | ||
| Model Structure | 00:03:00 | ||
| Detailed Model Schedules | 00:07:00 | ||
| Chart of Accounts | 00:02:00 | ||
| Financial Statement Inputs and Outputs | 00:03:00 | ||
| 10 Steps to Building an Integrated Financial Model | 00:05:00 | ||
| Section 14: Strategy MBA Implementation: Understanding the Strategic Planning Process | |||
| Summary of the Strategic Analysis Process | 00:03:00 | ||
| Understanding the Strategic Planning Process | 00:06:00 | ||
| Four Step Strategic Management Process | 00:03:00 | ||
| Strategy Formulation in Six Steps | 00:07:00 | ||
| Mintzberg’s Five Configurations | 00:05:00 | ||
| Section 15: Summary and Wrap Up | |||
| Course Summary and Wrap Up | 00:05:00 | ||
| Additional Resource | |||
| Additional Materials | 00:00:00 | ||
| Assignment | |||
| Assignment – Foundations of Business Strategy Consulting | 2 weeks, 1 day | ||
| Order Your Certificate | |||
| Order Your Certificate QLS | 00:00:00 | ||