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Strategies for Lead Generation
Strategies for Lead Generation
£29 ex Vat
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1 Year Access 
Intermediate
00 Students -
2 hours, 32 minutes
Overview
Generating leads is the key ingredient to building a relation in online business. This is a very effective business strategy that enables your business to get more traffic. In this course you will learn all the techniques of lead generation. Within just a few steps you will become an expert in this field.
From the content of this course, learners will understand the basic concept of lead generation marketing. You will learn about the process of lead generation and how to manage this process. This course will introduce you to attraction marketing and its strategies. You will get trained on how to use social media for lead generation.
This comprehensive course is designed to broaden your knowledge of lead generation. It will give the skills to use Pay Per Click for lead generation. You will also acquire the ability to build good relationships with the customers. This is the perfect package to build lead generation skills. If you aspire to become an expert in lead generation this course will be your stepping stone. Enrol now!
Course Design
The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.
You are taught through a combination of
- Video lessons
- Online study materials
How is the course assessed?
To successfully complete the course you must pass an automated, multiple-choice assessment. The assessment is delivered through our online learning platform. You will receive the results of your assessment immediately upon completion.
Will I receive a certificate of completion?
Upon successful completion, you will qualify for the UK and internationally-recognised certificate and you can choose to make your achievement formal by obtaining your PDF Certificate at a cost of £9 and Hardcopy Certificate for £15.
Why Study This Course
It doesn’t matter if you are an aspiring expert or absolute beginner; this course will enhance your expertise and boost your CV with critical skills and an acknowledged certificate attesting to your knowledge.
The Strategies for Lead Generation is fully available to anyone, and no previous lessons are needed to enrol. All One Education needs to know is that you are eager to learn and are over 16.
Course Curriculum
| Introduction to Lead Generation | |||
| Introduction | 00:06:00 | ||
| Module 01: Lead Generation Marketing | |||
| Lead Generation Marketing | 00:04:00 | ||
| Lead Generation Processs | 00:04:00 | ||
| Aligning content to your lead’s goals | 00:04:00 | ||
| Managing your lead generation Process | 00:03:00 | ||
| Why Is Lead Generation Important? | 00:04:00 | ||
| Difference Between Inbound and Outbound Lead Generation | 00:04:00 | ||
| Module 02: What is Attraction Marketing? | |||
| What is Attraction Marketing? | 00:03:00 | ||
| 5 tips to run a successful attraction marketing campaign | 00:05:00 | ||
| 5 strategies for strong attraction marketing | 00:03:00 | ||
| The Benefits And Advantages Of Attraction Marketing | 00:03:00 | ||
| Tools To Use For Attraction Marketing | 00:05:00 | ||
| 4 Ways I Use Attraction Marketing | 00:04:00 | ||
| Module 03: Strategies for Lead Generation | |||
| Strategies for Lead Generation | 00:03:00 | ||
| Create a value-packed newsletter | 00:03:00 | ||
| Host an event | 00:04:00 | ||
| Use a live chat on your website | 00:04:00 | ||
| Optimize your Website to Promote Your Lead Magnet | 00:04:00 | ||
| Target top-of-funnel keywords | 00:04:00 | ||
| Module 04: Using Customer Relation Management (CRM) for Relationship Building | |||
| Using Customer Relation Management(CRM) for Relationship Building | 00:04:00 | ||
| 5 Ways CRM Systems Improve Customer Experience | 00:04:00 | ||
| Why building customer relationships is so important | 00:04:00 | ||
| 10 Ways to Build Long Standing Customer Relationships | 00:04:00 | ||
| How Customer Relationships Can Improve Your Business Brand | 00:04:00 | ||
| 8 Tips to Build Customer Relationships with Social Media | 00:04:00 | ||
| Module 05: Using Social Media for Lead Generation | |||
| Using Social Media for Lead Generation | 00:04:00 | ||
| How to Get More Leads on Social Media | 00:04:00 | ||
| Social Media Lead Generation Tips | 00:05:00 | ||
| How to Use Social Media for Lead Generation | 00:03:00 | ||
| How to Generate B2B Leads With Social Media Ads | 00:04:00 | ||
| 3 Foolproof Ways to Generate Leads with Social Media | 00:06:00 | ||
| Module 06: Using Pay per Click (PPC) for Lead Generation | |||
| Using Pay per Click(PPC) for Lead Generation | 00:05:00 | ||
| How to Generate Quality Leads From Your PPC Campaigns | 00:03:00 | ||
| Who PPC Lead Generation Works For | 00:03:00 | ||
| Using PPC for Lead Generation Offers a few Notable Benefits | 00:04:00 | ||
| Keyword tools for PPC lead generation | 00:03:00 | ||
| How to Plan your Google Ads Budget | 00:05:00 | ||
| Module 07: Conclusion | |||
| Review | 00:05:00 | ||
| Order Your Certificate | |||
| Order Your Certificate Now | 00:00:00 | ||
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With a team of industry professionals producing and delivering our course content, you can be sure the skills and knowledge you learn are applicable to your career aspirations, whether that’s in management, administration or beyond.
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