Level 4 Copywriting Diploma
Level 4 Copywriting Diploma
Original price was: £425.£99Current price is: £99. ex Vat
Save 76.71 % - NEW YEAR SALE
OR
1 Year Access 
Level 4
69 Students -
2 weeks, 1 day
Good news! The QLS (Quality Licence Scheme) certificate is included in your course price, no extra fee needed. Once you complete the course, contact us to request your QLS certificate, and we’ll guide you through the next steps.
Learning Outcomes of Level 4 Copywriting Diploma
- Know what copywriting is & how you can use it for selling your products & services
- Learn about the career options that you can choose as a copywriter
- Create an accurate buyer persona by identifying your target audience
- Get a deep understanding of the copywriting process and the components of effective copywriting
- Learn hacks, tips & secrets that are used by successful copywriters
Description of Level 4 Copywriting Diploma
Looking to master the art of persuasive writing? The Level 4 Copywriting Diploma is designed to teach you how to create compelling copy that captures attention and drives action. In this comprehensive course, you’ll learn how to become a skilled copywriter, mastering the techniques that make copy stand out.
With the copywriting training provided, you’ll gain insight into everything from core concepts to marketing tactics. Whether you’re aiming for a career boost or want to perfect your craft, this diploma in copywriting covers the essentials to write copy that sells.
Learn the nine-step process of copywriting and discover useful hacks for irresistible headlines. This Level 4 Copywriting Diploma will guide you on how to learn copywriting effectively and open doors to opportunities in the dynamic world of content creation.
Level 4 Copywriting Diploma at a Glance
Certificate of Achievement
Endorsed Certificate of Achievement from the Quality Licence Scheme
After successfully completing the course, learners will be able to order an endorsed certificate as proof of their new achievement. Endorsed certificates can be ordered and get delivered to your home by post for only £89. There is an additional £10 postage charge for international students.
CPD Certification from One Education
After successfully completing the assessment of this course, you will qualify for the CPD Certificate from One Education as proof of your continued skill development. Certification is available in PDF format, at the cost of £9, or a hard copy can be sent to you via post, at the cost of £15.
Assessment & Certification
The assessment of this course includes a written assignment which you must prepare and submit after studying the course. Once you submit your assignment, our tutors will assess it and give you a mark. If your submitted assignment is satisfactory you will be eligible for the QLS Endorsed Certificate .
Endorsement of Level 4 Copywriting Diploma
This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an acknowledged lesson. One Education will be able to advise you on any further recognition, for example, progression routes into further and/or higher education. For further information, please visit the Learner FAQs on the Quality Licence Scheme website.
Why Study This?
Whether you’re an existing practitioner or aspiring expert, this course will enhance your expertise and boost your CV with key skills and an acknowledged experience attesting to your knowledge.
The Copywriting Level 4 Diploma is open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.
Choose The Best Copywriting Course for you at One Education
Course Curriculum
| Section 1: Introduction | |||
| Unit 1: Welcome to the Copywriting Course | 00:05:00 | ||
| Unit 2: Course Overview | 00:04:00 | ||
| Section 2: Introduction to Copywriting | |||
| Unit 1: What is Copywriting | 00:05:00 | ||
| Unit 2: Elements of Great Copy | 00:11:00 | ||
| Unit 3: Traditional vs Modern Copywriting | 00:04:00 | ||
| Unit 4: Career Options for Copywriters | 00:12:00 | ||
| Unit 5: Job Description and Responsibilities of a Copywriter | 00:06:00 | ||
| Unit 6: Copywriting vs Content Writing: The Difference | 00:04:00 | ||
| Section 3: Core Concepts of Copywriting | |||
| Unit 1: What is a Short Form Copy | 00:03:00 | ||
| Unit 2: What is a Long Form Copy | 00:02:00 | ||
| Unit 3: Types of Tones Used for Writing Copy | 00:06:00 | ||
| Unit 4: Which Types of Tone You Should Use | 00:07:00 | ||
| Unit 5: Identifying the Target Audience | 00:06:00 | ||
| Unit 6: Qualities That Will Make You a Successful Copywriter | 00:06:00 | ||
| Section 4: Marketing Tactics to Write Copy That Sells | |||
| Unit 1: The Secret to Understand Buyer’s Mindset | 00:04:00 | ||
| Unit 2: Never Make Your Copy Look Like an Ad | 00:06:00 | ||
| Unit 3: 2 Second Hack to Become a Successful Copywriter | 00:05:00 | ||
| Unit 4: Features vs Benefits | 00:04:00 | ||
| Unit 5: The Shocking Truth about Buyers & Customers | 00:04:00 | ||
| Unit 6: So What Test | 00:05:00 | ||
| Unit 7: FOMO: How to Use This Most Powerful Marketing Tool | 00:08:00 | ||
| Unit 8: What’s in It for Me | 00:04:00 | ||
| Unit 9: The Secret to Sell Instantly | 00:05:00 | ||
| Unit 10: Leveraging the Power of Emotions | 00:04:00 | ||
| Section 5: The Copywriting Process: 9 Steps to Make It Easier For You | |||
| Unit 1: Steps in the Copywriting Process | 00:08:00 | ||
| Unit 2: Understand the Product | 00:06:00 | ||
| Unit 3: Performing Competitor Analysis | 00:12:00 | ||
| Unit 4: Create a Buyer Persona / Customer Avatar | 00:06:00 | ||
| Unit 5: Writing the copy | 00:01:00 | ||
| Unit 6: Editing the Copy | 00:02:00 | ||
| Unit 7: Adding Design Elements + Media | 00:07:00 | ||
| Unit 8: Publish the Copy + Promotion | 00:02:00 | ||
| Unit 9: Checking the Conversion from Copy – Measuring Results | 00:03:00 | ||
| Section 6: Copywriting Formulas | |||
| Unit 1: AIDA: The 4 Step Formula | 00:05:00 | ||
| Unit 2: Storytelling: Best Tool for Converting Readers into Buyers | 00:05:00 | ||
| Unit 3: 3 STEP Formula: PAS | 00:06:00 | ||
| Section 7: Headlines | |||
| Unit 1: Section Introduction | 00:01:00 | ||
| Unit 2: Intro to Headlines | 00:07:00 | ||
| Unit 3: Importance of Headlines | 00:03:00 | ||
| Unit 4: Formula to Write Amazing Headlines (Everytime) | 00:09:00 | ||
| Unit 5: How to Use This Formula (With Examples) | 00:02:00 | ||
| Unit 6: Free Tool to Create Attractive Headlines | 00:03:00 | ||
| Unit 7: Practice Exercise | 00:01:00 | ||
| Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist | |||
| Unit 1: Section Intro | 00:02:00 | ||
| Unit 2: Headline Hack # 1 | 00:01:00 | ||
| Unit 3: Headline Hack # 2 | 00:02:00 | ||
| Unit 4: Headline Hack # 3 | 00:02:00 | ||
| Unit 5: Headline Hack # 4 | 00:04:00 | ||
| Unit 6: Headline Hack # 5 | 00:02:00 | ||
| Unit 7: Headline Hack # 6 | 00:03:00 | ||
| Unit 8: Quick Recap | 00:01:00 | ||
| Section 9: Creating the Copy | |||
| Unit 1: Creating Call to Actions (CTA) That Reader’s Cannot Resist | 00:04:00 | ||
| Unit 2: Focus on the Customer | 00:06:00 | ||
| Unit 3: How to Write a Conversational Copy | 00:03:00 | ||
| Section 10: Hacks & Tips | |||
| Unit 1: Collect Winning Pieces | 00:04:00 | ||
| Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy | 00:02:00 | ||
| Unit 3: Using Customer’s Words | 00:05:00 | ||
| Section 11: Practice Exercises | |||
| Unit 1: Recreate Ads | 00:01:00 | ||
| Unit 2: Record Your Copy | 00:02:00 | ||
| Section 12: Conclusion | |||
| Unit 1: Conclusion | 00:01:00 | ||
| Resources | |||
| Resources – Copywriting Level 4 Diploma | 00:00:00 | ||
| Assignment | |||
| Assignment – Copywriting Level 4 Diploma | 2 weeks, 1 day | ||
| Order Your Certificate | |||
| Order Your Certificate QLS | 00:00:00 | ||
With a team of industry professionals producing and delivering our course content, you can be sure the skills and knowledge you learn are applicable to your career aspirations, whether that’s in management, administration or beyond.
