The Copywriting Level 4 Diploma is the best way for you to gain deep insight and knowledge of this topic. You will learn from industry experts and obtain an endorsed certificate after completing the course. Enrol now for a limited-time discounted price.
Like all the courses of One Education, this Copywriting Level 4 Diploma is designed with the utmost attention and thorough research. All the topics are broken down into easy to understand bite-sized modules that help our learners to understand each lesson very easily.
We don’t just provide courses at One Education; we provide a rich learning experience. After purchasing a course from One Education, you get complete 1-year access with tutor support.
Our expert instructors are always available to answer all your questions and make your learning experience exquisite.
After completing the Copywriting Level 4 Diploma, you will instantly get an e-certificate that will help you get jobs in the relevant field and will enrich your CV.
If you want to learn about this topic and achieve a certificate, you should consider this Copywriting Level 4 Diploma from One Education.
We are very upfront and clear about all the costs of the course.
The course is delivered through our online learning platform, accessible through any internet-connected device. There are no formal deadlines or teaching schedules, meaning you are free to study the course at your own pace.
You are taught through a combination of
Certificate of Achievement
Endorsed Certificate of Achievement from the Quality Licence Scheme
After successfully completing the course, learners will be able to order an endorsed certificate as proof of their new achievement. Endorsed certificates can be ordered and get delivered to your home by post for only £89. There is an additional £10 postage charge for international students.
CPD Certification from One Education
After successfully completing the assessment of this course, you will qualify for the CPD Certificate from One Education as proof of your continued skill development. Certification is available in PDF format, at the cost of £9, or a hard copy can be sent to you via post, at the cost of £15.
This course has been endorsed by the Quality Licence Scheme for its high-quality, non-regulated provision and training programmes. This course is not regulated by Ofqual and is not an acknowledged lesson. One Education will be able to advise you on any further recognition, for example, progression routes into further and/or higher education. For further information, please visit the Learner FAQs on the Quality Licence Scheme website.
Method of Assessment
To assess your learning, you have to complete the assignment questions provided at the end of the course. You have to score at least 60% to pass the exam and to qualify for Quality Licence Scheme endorsed, and CPD endorsed certificates.
After submitting the assignment, our expert tutor will assess your assignment and will give you feedback on your performance.
After passing the assignment exam, you will be able to apply for a certificate.
WHY STUDY THIS COURSE
Whether you’re an existing practitioner or aspiring expert, this course will enhance your expertise and boost your CV with key skills and an acknowledged experience attesting to your knowledge.
The Copywriting Level 4 Diploma is open to all, with no formal entry requirements. All you need is a passion for learning, a good understanding of the English language, numeracy and IT, and to be over the age of 16.
|Section 1: Introduction|
|Unit 1: Welcome to the Copywriting Course||00:05:00|
|Unit 2: Course Overview||00:04:00|
|Section 2: Introduction to Copywriting|
|Unit 1: What is Copywriting||00:05:00|
|Unit 2: Elements of Great Copy||00:11:00|
|Unit 3: Traditional vs Modern Copywriting||00:04:00|
|Unit 4: Career Options for Copywriters||00:12:00|
|Unit 5: Job Description and Responsibilities of a Copywriter||00:06:00|
|Unit 6: Copywriting vs Content Writing: The Difference||00:04:00|
|Section 3: Core Concepts of Copywriting|
|Unit 1: What is a Short Form Copy||00:03:00|
|Unit 2: What is a Long Form Copy||00:02:00|
|Unit 3: Types of Tones Used for Writing Copy||00:06:00|
|Unit 4: Which Types of Tone You Should Use||00:07:00|
|Unit 5: Identifying the Target Audience||00:06:00|
|Unit 6: Qualities That Will Make You a Successful Copywriter||00:06:00|
|Section 4: Marketing Tactics to Write Copy That Sells|
|Unit 1: The Secret to Understand Buyer’s Mindset||00:04:00|
|Unit 2: Never Make Your Copy Look Like an Ad||00:06:00|
|Unit 3: 2 Second Hack to Become a Successful Copywriter||00:05:00|
|Unit 4: Features vs Benefits||00:04:00|
|Unit 5: The Shocking Truth about Buyers & Customers||00:04:00|
|Unit 6: So What Test||00:05:00|
|Unit 7: FOMO: How to Use This Most Powerful Marketing Tool||00:08:00|
|Unit 8: What’s in It for Me||00:04:00|
|Unit 9: The Secret to Sell Instantly||00:05:00|
|Unit 10: Leveraging the Power of Emotions||00:04:00|
|Section 5: The Copywriting Process: 9 Steps to Make It Easier For You|
|Unit 1: Steps in the Copywriting Process||00:08:00|
|Unit 2: Understand the Product||00:06:00|
|Unit 3: Performing Competitor Analysis||00:12:00|
|Unit 4: Create a Buyer Persona / Customer Avatar||00:06:00|
|Unit 5: Writing the copy||00:01:00|
|Unit 6: Editing the Copy||00:02:00|
|Unit 7: Adding Design Elements + Media||00:07:00|
|Unit 8: Publish the Copy + Promotion||00:02:00|
|Unit 9: Checking the Conversion from Copy – Measuring Results||00:03:00|
|Section 6: Copywriting Formulas|
|Unit 1: AIDA: The 4 Step Formula||00:05:00|
|Unit 2: Storytelling: Best Tool for Converting Readers into Buyers||00:05:00|
|Unit 3: 3 STEP Formula: PAS||00:06:00|
|Section 7: Headlines|
|Unit 1: Section Introduction||00:01:00|
|Unit 2: Intro to Headlines||00:07:00|
|Unit 3: Importance of Headlines||00:03:00|
|Unit 4: Formula to Write Amazing Headlines (Everytime)||00:09:00|
|Unit 5: How to Use This Formula (With Examples)||00:02:00|
|Unit 6: Free Tool to Create Attractive Headlines||00:03:00|
|Unit 7: Practice Exercise||00:01:00|
|Section 8: 6 Hacks to Write Headlines That Readers Cannot Resist|
|Unit 1: Section Intro||00:02:00|
|Unit 2: Headline Hack # 1||00:01:00|
|Unit 3: Headline Hack # 2||00:02:00|
|Unit 4: Headline Hack # 3||00:02:00|
|Unit 5: Headline Hack # 4||00:04:00|
|Unit 6: Headline Hack # 5||00:02:00|
|Unit 7: Headline Hack # 6||00:03:00|
|Unit 8: Quick Recap||00:01:00|
|Section 9: Creating the Copy|
|Unit 1: Creating Call to Actions (CTA) That Reader’s Cannot Resist||00:04:00|
|Unit 2: Focus on the Customer||00:06:00|
|Unit 3: How to Write a Conversational Copy||00:03:00|
|Section 10: Hacks & Tips|
|Unit 1: Collect Winning Pieces||00:04:00|
|Unit 2: 3 Extremely Powerful Words That You Must Use in a Copy||00:02:00|
|Unit 3: Using Customer’s Words||00:05:00|
|Section 11: Practice Exercises|
|Unit 1: Recreate Ads||00:01:00|
|Unit 2: Record Your Copy||00:02:00|
|Section 12: Conclusion|
|Unit 1: Conclusion||00:01:00|
|Resources – Copywriting Level 4 Diploma||00:00:00|
|Assignment – Copywriting Level 4 Diploma||2 weeks, 1 day|
|Order Your Certificate|
|Order Your Certificate QLS||00:00:00|
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